Bingo, a global home care brand operating under Hayat, has released its latest commercial featuring actress Özgü Namal. Appearing as a superhero navigating a futuristic setting in her high-tech Jetmobil, Namal pursues stubborn stains such as black mulberry, oil, and matcha.
The commercial illustrates Bingo Jet Jel's smart enzyme technology, which identifies and targets stains for rapid removal. Designed for modern routines, the product delivers performance in 15-minute short cycles and cold water, while its concentrated gel formula allows users to wash more laundry with less product. The formula is completed with signature fragrances designed for long-lasting freshness.
Developed by creative agency TBWA\Istanbul, the commercial was directed by Müfit Samık, produced by ShortCut, and features music by Happy Jingles.
