ŞMS Kopuz, one of Türkiye's leading industrial raw material suppliers, unveiled its revolutionary new specialty fat portfolio for the bakery and confectionery sectors at a major launch in Istanbul. Developed through a strategic partnership with Bunge, these innovative solutions are a cornerstone of the vision to elevate Türkiye’s snack and confectionery exports from the current $3.4 billion to $10 billion by the 2030s.
Multi-Hub Security for Fragile Supply Chains
At a time when global logistic crises and geopolitical tensions threaten food supplies, the ŞMS Kopuz and Bunge collaboration places "supply security" at the heart of its operations. The capacity to source identical-standard products from multiple centers, including Malaysia, the Netherlands, China, and Indonesia, allows Turkish manufacturers to minimize raw material risks.
Key technological solutions highlighted at the launch:
FlexiBetter: An innovative plant-based alternative to milk fat, specifically developed for layered pastry products like croissants and puff pastry.
CBT Gold: A specialty formula with properties nearly identical to cocoa butter, optimizing the balance of cost and quality for the confectionery industry.
Prestine Series: A next-generation range of filling fats designed to maintain product quality under hot climate conditions.
Shea-Based Solutions: Sustainable alternatives for the chocolate and ice cream sectors, offering cost-efficiency and product diversity.
"Türkiye is Among the World’s Top Five"
Şemsi Kopuz, Chairman of the Board of ŞMS Kopuz, emphasized Türkiye’s role as a global power in the snacks sector:
The products we introduced today are more than just raw materials; they are a strategic response to the manufacturer's changing cost structures and the demands of international export markets. Our goal is to carry our sector’s exports to the $10 billion level by the 2030s.
Tested and Proven in Professional Kitchens
The new portfolio was tested in professional environments by Divan chefs prior to the launch. The final products showcased at the event demonstrated how specialty plant-based butter solutions are creating new awareness in vegan consumption and next-generation pastry trends.
Opening Export Doors via Innovation and Technical Support
Burak Kopuz, CEO of ŞMS Kopuz, summarized the company’s approach as "the right product, right positioning, and right technical support." Noting that more than 20 specialty fat solutions have been introduced to the Turkish market in the last three years, Kopuz stated that these solutions provide manufacturers with recipe flexibility and a competitive edge in global markets.
