# Eczacıbaşı Signs $600 Million Deal to Sell Sanipak to Arch Peninsula

> Eczacıbaşı Holding has taken a major strategic step by agreeing to sell its tissue paper subsidiary Sanipak. The $600 million deal with Malaysia-based Arch Peninsula signals a new phase in the company’s global growth strategy. The transaction is subject to regulatory approvals across relevant markets.

Published: 2026-03-25T07:09:00+00:00
Language: en
Categories: [News](https://chemexworld.com/en/categories/news.md)

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## Content

Eczacıbaşı Holding has announced that it has reached an agreement to transfer its tissue paper business Sanipak to Arch Peninsula Sdn Bhd (AP), a subsidiary of one of the world’s leading players in the sector. The transaction value has been disclosed as **$600 million**.

The deal will be finalized following approvals from the Turkish Competition Authority and other relevant regulatory bodies in applicable jurisdictions.

### Strategic move for global expansion

Burak Sevilengül, CEO of Eczacıbaşı Group, stated that the transaction marks a significant milestone in Sanipak’s international growth journey:

> “Since entering the personal hygiene market in 1969 under the İpek Kağıt brand, we have built some of Türkiye’s most recognized and trusted brands. We believe Sanipak is now entering a new phase with a strong international partner that can best unlock its global growth potential.”

Sevilengül also emphasized that the agreement will enable Sanipak brands to reach millions of new households worldwide.

### From a local pioneer to a regional player

Eczacıbaşı launched Türkiye’s first tissue paper production in **1970** at its İpek Kağıt facility in Karamürsel. Over the years, brands such as Selpak have become synonymous with the category in the domestic market.

Today, Sanipak operates with **3 production facilities in Türkiye and 2 in Morocco**, employing more than **2,000 people**. The company remains one of the pioneers of branded tissue paper production in the region.

### Potential shift in market dynamics

The acquisition is expected to reshape competitive dynamics in the tissue paper and fast-moving consumer goods (FMCG) sectors. It also reflects a broader trend of Turkish-origin brands integrating into global value chains through strategic partnerships.