# Hayat Kimya Invests $80 Million in Its Kocaeli Manufacturing Campus

> Fast-Moving Consumer Goods (FMCG) enterprise Hayat Kimya is deploying an $80 million capital investment across its primary manufacturing campus in Kocaeli, Turkey. Allocating $58.2 million toward automated warehousing infrastructure and $20.4 million to scale detergent manufacturing lines, the project enhances industrial logistics and reduces operational carbon footprints.

Published: 2026-10-02T13:09:00+00:00
Language: en
Categories: [Finance and Investment](https://chemexworld.com/en/categories/business-world-markets/finance-and-investment.md)

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## Content

Operating 28 production plants across 8 countries and delivering 16 flagship consumer brands—including Bingo, Molfix, Molped, Familia, and Papia—to households in more than 100 markets, Hayat Kimya continues to reinforce its domestic industrial base. The $80 million capital expenditure at Kocaeli combines automated materials handling with high-capacity chemical processing.

### Dual-Pillar Investment: Automated Logistics & Detergent Synthesis

The investment program is structured into two functional initiatives:

- **$58.2 Million Automated Warehouse Infrastructure:** Integrates high-bay industrial robotics and automated guided logistics to optimize material handling. The resulting efficiencies reduce logistical bottlenecks, resource utilization, and internal transport carbon emissions.
- **$20.4 Million Detergent Processing Upgrades:** Modernizes the site's detergent production lines through advanced synthesis and packing technologies, broadening formulation capabilities and expanding aggregate output to respond to regional FMCG market demand.

![](https://chemexworld.com/storage/uploads/ibrahim_guler.jpg)

### Statement from Vice President of Operations İbrahim Güler

**İbrahim Güler, Vice President of Operations at Hayat Kimya**, stated:

> “Beyond being the market where Hayat Kimya was founded and forged its global ambitions, Turkey remains an anchor manufacturing base supporting our international expansion. This $80 million investment into our Kocaeli campus demonstrates our structural confidence in Turkey and our long-term operating vision. Through this commitment, we are establishing an agile, competitive infrastructure equipped for future market opportunities. We remain focused on generating high-value manufacturing and export capacity from Turkey to global destinations.”
